For gay & bi men · Built in Europe · Launching in DACH

For the men we date, the friends we keep, and the family we choose.

Hookay is the new social network for gay and bi men — by us, for us, in Europe. Dates, sex, friendship, chosen family: everything our lives are made of, in one place that's actually ours. Stay as long as you like.

Hook // attraction, unapologetic Okay // consent, always first Hooray // queer joy, celebrated

// One email at launch, nothing else. No tracking — a promise is a promise.

What we believe

We're not discreet. We're safe. Discretion is the vocabulary of shame. Safety is the vocabulary of freedom. Hookay protects you by design — minimal data, no precise locations, encrypted conversations — so you never have to hide again. → Privacy Charter, Art. 01–03

We celebrate sex without reducing you to it. Hookups are a legitimate beginning — not the end of what we can be to each other. An app that only knows you as a body in a grid doesn't know you.

Queer life is not ad space. No ads, no ad networks, no data brokers. Our revenue comes from subscriptions — from you, openly — and everything stays in Europe, under European law. That's not a marketing line; it's bound in our Charter. → Privacy Charter, Art. 04–05

Built by people who deleted the same apps you did. We know the grid, the ghosting, the emptiness after. So we're building what comes next — the app you won't delete.

The App

Three modes. One life.

Thursday night isn't Saturday morning — and you're both. Hookay has three stages you switch between deliberately. No compromises, no either-or.

Now

Tonight

Real-time, direct, with an expiry date. Say what you want — everyone here speaks the language.

Dates

What it could become

Curated, slower, with depth. Plans instead of queues.

Community

Your people

Groups, places, plans, chosen family. What's left when the night is over.

That's all we're showing for now. The waitlist sees it first.

What we stand for

Built with conviction

Four pillars carry every decision — from the smallest feature to the server contract. They don't live in the fine print. They live here.

Permanence

Built to last. Our success isn't you coming back lonely — it's you never having a reason to leave.

Privacy by Design

Privacy is how we build, not what we promise. What we don't know, no one can demand — no hacker, no corporation, no state.

EU Sovereignty

European by conviction. Every server, every contract, every line under European law. No exceptions.

Queer Joy

We celebrate who we are — loudly, proudly, and without reducing you to a grid.

Proof, not promises

We show how we work

Big words are cheap. So we publish our principles, our security work, and our engineering — openly, regularly, verifiably.

hookay.eu/privacy